PUMA’s Unity Collection to aid COVID-19 Relief Efforts
PUMA’s Unity Collection celebrates PUMA’s sports heritage and the power of sport uniting our world.
As part of the collection launch and other diverse efforts during the past weeks, PUMA globally has committed to donate a total of $200,000 USD to the U.N. COVID-19 Solidarity Response Fund.
PUMA’s donation associated with this collection will directly support WHO’s global work to help countries prevent, detect, and respond to the COVID-19 pandemic.
“Now more than ever, we recognize that sport plays a critical role as a unifying force in our world. As a brand and with our athletes and ambassadors, we are one team, united in sport, together for good. During these unparalleled times, we need to be united – because we know that we are much stronger together than apart.”Adam Petrick, Global Director of Brand and Marketing for PUMA
The unisex collection consists of apparel, footwear, and accessories. Simple black and white designs are given a vibrant look with pops of colour drawn from international flags, while printed drawcords and gold metal hardware elevate the designs.
The footwear for this collection includes the Future Rider, Ralph Sampson, RS-2K, RS-X³, and Cali Sport, featuring neutral base designs with colour accents of blue, red, yellow and green.
The TFS Graphic Tee comes in white and black, the latter of which features “AUF ALLEN FÜNF KONTINENTEN,” or “ON ALL FIVE CONTINENTS” across the front, alongside coloured accents and the PUMA logo.
The TFS Cap is a simple black hat with a moisture wicking eyelet mesh sweatband inside and a multi-coloured adjuster with “AUF ALLEN FÜNF KONTINENTEN” across it.
PUMA’s Unity Collection is available on PUMA.com, PUMA Stores, and select retailers worldwide.